Prochoicesolar

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The Brief

We were hired to rebrand Prochoice Solar identity. The client have been known to us since last 5-6 years and
we had also completed other startup sites for him. Our team set out to design and create a
contemporary, professional brand identity to complement the client’s company business expansion and
growth. We were delighted to deliver and craft a new professional brand identity to the Prochoice Solar
and wish the company to achieve its zenith point in market of solar technology.

Solution

During our discovery process, we got to know a lot about the company and benefits of going solar. We must say that it’s really a good investment you can make for your home and offices that will surely save your monthly extra electric costs. The client had his old site developed by using WIX platform, that was very limited in terms of design and complex functionality, so he approached us to create a system that would easily allow him to update and manage all the Maintenance Request, Home Energy Evaluation appointments smoothly by the users.

By understanding all the requirements and ultimate purpose of the company to improve it’s efficiency in solar construction business, our team experts set to do same to improve company’s identity and branding.

We started our branding process by designing a logo and after going by 4-5 revisions, we crafted a logo that much represents a professional and corporate look. Further we moved on designing namecard, brochures where our designers use perfect muted colour pallet and icons that will easily gives an idea to users as company’s about and to the clients they serve. And finally, a visioned CMS website to showcase company services, products and all the solutions that they provide in the market of solar energy.

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